Rova Digital Limited: Digital Marketing Management

Overview

Leading digital marketing delivery for client accounts across ecommerce, sports and services, planning campaigns, running SEO programmes and reporting outcomes.

My Role

Digital Marketing Manager.

The Challenge

Balancing several client accounts with different goals and budgets.

Approach

1. 01

   Planned and managed multi-channel campaigns per account.

2. 02

   Led SEO work that improved traffic and visibility.

3. 03

   Standardised reporting and KPI tracking.

Outcome

• Social engagement improved from 1% to 5.5% on managed accounts.
• Improved website traffic through SEO programmes.